Banggood vs Wish : The Detailed Comparison

Introduction

This article will give you a clear and detailed comparison of Banggood and Wish. You’ll learn what makes each platform great, including the features and differences between the two platforms in categories like accepted payment methods, product variety, and several others.

What is Banggood?

Banggood is a Guangzhou-based direct-to-consumer eCommerce platform started in 2006.

Banggood is a lot like Amazon in the sense that although it’s primarily an electronics site, the platform has over 1,000,000 products in over 30 categories like health and wellness, fashion and beauty, home appliances, tools, among many others.

According to Banggood’s about page, the platform has over 66 million registered users and a global supply chain presence in North and South America, Europe, the Middle East, and Asian Pacific.

Banggood does not have in-house manufacturing plants for the products they sell. Instead, they have a supply chain system made up of over 100,000 reliable and trusted suppliers in the main four main Chinese purchasing cities of Guangzhou, Hangzhou, Yiwu, and Shenzen, which is why they can offer competitive prices on most of their products.

Banggood: The Pros

Some things you will like about Banggood are:

· Variety: As mentioned, Banggood has a very Amazon-like vibe, which means you can get a bit of everything from the platform: from home, garden, and beauty products, to electronics and industrial and scientific tools.

· Low costs: Because of its direct supply chain connections with over 100 trusted suppliers, Banggod can offer bargain prices for products on its storefront —sometimes, prices can be 2-3 times lower than on other platforms.

· No third-party sellers: Untrustworthy third-party sellers can make shopping from Chine very challenging. With Banggood, this is a non-issue because the platform does not allow third-party sellers. Instead, they directly source products from select manufacturers.

· A wide range of warranties: Banggood has a dedicated page listing all its guarantees, including a product guarantee and warranty and cancelation and returns policies.

· A good trust rating: Reviews are one of the best ways to gauge a business’s trustworthiness. Out of over 41,000 reviews on Trust Pilot, Banggood has a 4.0-star rating, with over 67% of the reviews rating it as excellent.

Banggood: The Cons

Some possible drawbacks of using Banggood include:

· A-hit-and-miss supply chain process: Although Banggood has no shortage of positive reviews, most of the platform’s 1 and 2-star ratings —negative ratings— are about customers who received the wrong product, broken items, often due to poor packaging, and issues around products taking forever to ship or being challenging to track throughout the shipping process.

· Fringe cart fees: When purchasing some goods, Banggood’s checkout process can, by default, add minimal additional fees before order finalization —such as tariff and shipping insurance. Although these charges are often minimal and there for your protection, they can add up, which isn’t a good thing when you’re bargain hunting or making a large order. Fortunately, you can uncheck these options.

What is Wish?

Co-founded in 2010 by Peter Szulczewski, a former Google engineer, and Danny Zhang, Wish is an American, mobile-first online eCommerce marketplace that connects buyers and third-party sellers and facilitates the transaction process.

According to a Forbes Daily Cover Story on Peter Szulczewski, Wish was the third most downloaded eCommerce apps in 2018. Additional research data shows that the platform had over 100 million monthly users in 2020.

Wish: The Pros

Wish has the following notable upsides:

· Personalized shopping and product recommendations: Wish has a very personalized, discovery-driven shopping experience that uses readily-available data —that’s why you have to log in using an account, Facebook, Google, or Apple— to customize your shopping feed. This personalized shopping experience makes it relatively easy to find what you need when shopping or find novel items that catch your fancy.

· Great prices: Wish lives true to its mission: “to give its users an entertaining, affordable mobile shopping experience.” Because Wish allows third-party Chinese sellers to list products on the platform, you won’t have to look too far for a bargain or discounted product, even for a dropshipping enterprise.

· Variety: According to data from Business of Apps, Wish has over 1 million sellers and over 300 million products on offer. Saying Wish has just about everything you’d want to purchase online would be understating their breadth of product offerings.

· User-friendly app: Because Wish considers itself a mobile-first shopping app, it has a friendly user interface that resembles an Instagram feed, making browsing for products that catch your eye easy.

Wish: The Cons

Like most platforms, shopping on Wish has its fair share of challenges. The most common ones are:

· Undependable shipping: Although Wish has a 4.2-star rating —out of 139,000+ reviews— and cheap worldwide shipping, unreliable shipping is one of the most common complaints about the platform.

Here’s a review of one Trust Pilot user concerning Wish’s shipping:

· Low-quality, often damaged goods: Wish has no quality control mechanism for listed products, mainly because it’s a third-party sellers’ platform. This lack of a centralized quality control system leads to poor quality often damaged —usually due to low-quality packaging— products.

· Wanting customer service: Wish is not known for its outstanding, A+ customer service. In fact, bad customer service experiences seem to be this retailer’s bane of existence.

Now that you have a firmer understanding of Banggood and Wish, including their pros and possible cons, let’s compare the platforms key features on various categories:

Banggood vs. Wish: Features Comparison

Feature	Banggood	Wish
Payment options	Supports several payment systems like BGPay, PayPal, Credit and debit card payments, and most known payment options	Supports PayPal, most major debit and credit cards, Good Pay, and most known payment options
Products choices	Banggood has over 1,000,000 products in over 30 categories	Wish, on the other hand, claims to have over 300 million products available in the store
Delivery time	With over 30 global warehouses, Banggood promises 2-day delivery for items in local warehouses	Orders generally ship within 1-2 days, but it varies based on store and delivery destination
Buyer protection	Has well-outlined buyer protection policies like 7-day dead-on-arrival policies, 30-days no questions guarantee, 180 days quality protection, and several other guarantees	Wish has a 30-day refund policy on most products
Seller Contact	No, because the site doesn’t have third-party sellers	Yes, you can contact sellers directly
Refund wait time	Promises to refund within one day for PayPal Express, BGPay, and credit cards, and 2-21 days for other payment options	Refunds can take 14 days or more to reflect on your default payment method
Shipping choices	Banggood uses shipping and logistical partners like EMS, DHL, TOLL, UPS, DPD, GLS, and Banggood standard and express shipping	Sellers determine the shipping method
Customer support	You can reach the Banggood support team via live chat, phone calls during business hours, email, and social media	Wish doesn’t have the best customer support reputation, but you can reach the support team via phone, email, live chat, and social media
App support	Yes: Android and iOS	Yes: Android and iOS

With the key features covered, let’s now focus on the key differences between these two platforms:

Banggood vs. Wish: The Key Differences

Although Bangood and Wish are similar in the sense that they sell affordable products, the eCommerce platforms are also different in the following categories:

Product quality

Banggood and Wish source their affordable products from Chinese manufacturers and wholesalers. However, Banggood has more control over product quality because they work directly with select manufacturers and suppliers, which means you can expect “marginally better” products —as far as Chinese products go anyway.

Contrastingly, Wish is a sellers’ marketplace where sellers are responsible for sourcing products and quality control. Often, thanks to sellers looking to offer cheaper products and make more sales, quality is not one of Wish’s strongholds.

Buyer protection

Compared to Wish, Banggood has a better buyer protection suite of policies, including the 7-day DOA policy, 30-days money-back guarantee, no questions asked, quality guarantee, and several other guarantees —15 buyer protection policies in total:

Comparingly, Wish does not seem to offer a host of buyer protection policies. Their most notable buyer protection policy is the 30-days refund policy.

Shipping

Because it only sources products from select manufacturers then handles everything else, Banggood offers shopping options like Standard Shipping, EMS Express, Air and Rail Shipping, and expedited shipping services. This range of shipping options is reassuring because it means Banggood can probably ship to you, no matter where you are in the world.

Although the tracking system does not have the best reputation among its users, Banggood uses 17 Track as its recommended tracking for select products based on the shipping method used.

Additionally, Wish ships globally, except Syria, Yemen, South Sudan, Crimea, and the Chinese Mainland.

In contrast, Wish allows its merchants to use their preferred shipping method, including standard and express Wish shipping, 2-day delivery, and Ship to store, with a tracking number provided under order details.

Refunds

Banggood refunds can take as little as a day, depending on the payment default method used.

On the other hand, Wish starts processing refunds 48 hours after the refund request; the refunds can take up to 14 days.

Supported languages

When you land on the Banggood homepage, you can use the language selector tool to change your language to the 15+ supported languages, including English, Italian, Portugees, Spanish, French, and other lesser-known languages like Slovensky.

Additionally, the Banggood app also has changeable language settings accessible from the settings gear on the account tab:

Unlike Bangood, Wish doesn’t seem to have a language-changing option. Instead, the system defaults to your set or preferred language. For example, if your phone’s language is Indian, Wish will default to that.

Final Verdict

There’s no doubt that Banggood and Wish are some of the best eCommerce platforms for affordable goods from China.

No matter which of the two sites you decide to use, remember to do your due diligence and keep the following key considerations in mind:

Top Tips for Safe-Buying On Banggood and Wish

Here’re a few ways to ensure your peace of mind when shopping on Banggood and Wish:

· Read product descriptions and reviews carefully: Whether you want to buy Christmas lights for your home or Yoga pants for your gym clothes drop shipping business, read item descriptions and reviews carefully. These two elements of a product listing will give you a clear idea of what to expect, making things a lot easier for you. Don’t let the low prices sweep you off your feet; if there’re discrepancies in description or too many unflattering reviews, you’re better off not wasting your hard-earned money.

· Know what you’re getting yourself into: The reality of shopping from China is that shipping times can be challenging and often way above what you would normally expect. Before purchasing a product on both platforms, especially something shipping from China instead of a local warehouse, know that patience is your ally because, depending on the shipping method used, you may have to wait a while before delivery.

· Where possible, use PayPal: Banggood and Wish both have buyer protection policies —Banggood has done a better job of outlining their various buyer protection policies than Wish. That notwithstanding, where possible, use PayPal payments as much as possible for that extra layer of buyer protection.

· Mind the sizes: When purchasing clothes and other wearables like shoes, check the size chart on the listing to ensure you order the right size; you don’t want to return an item because it was too small or big. Remember that overseas clothes are usually two sizes smaller than the US and UK sizes.

If you keep the following simple tips and ideas in mind, you should have an easy time shopping on Banggood and Wish.

All in all, while both options offer stellar prices, you’re likelier to have an easier shopping experience with Banggood, thanks to the fact that it’s not a multi-seller platform

In parting, if you’re considering using Banggood or Wish for drop shipping business purposes, using a local sourcing agent will give you a greater sense of peace of mind. That’s because the local agent will liaise with the manufacturer to ensure higher quality products at the best possible prices.