Competition in the world of e-commerce has been getting stiffer each year. It takes unwavering grit, refreshing marketing campaigns, and up-to-date product offerings to stay ahead of other dropship and online retail stores.
That’s where tools like Dropispy and Adspy come in. They offer access to well-organized ad data, among other e-commerce stats, to help you strategize effectively. However, while they are alike, they each have unique interfaces and offer distinct features.
Not sure which of them would be best for your research needs? Here is an in-depth Dropispy vs Adspy comparison to help you make the right choice.
目录
1. An Overview
| Criteria | Dropispy | AdSpy |
| Ad Database | 40 million ads | 100+ million ads |
| Real-rime Website Data | Yes | No |
| Ad Focus | Dropshipping across shops and different online platforms. | General e-commerce ads on Facebook and Instagram. |
| Filters | Advanced and basic filters | Advanced and basic filters |
| Comment Search Tool | No | Yes |
| Reach | 100 countries | 216 countries |
| Pricing/Month | €0 €29.90 €249.90 | $149 |
| Platform Translation | Yes EN, FR, DE, ES, CN | None |
| Access to Affiliates Data | No | Yes |
2. What Is Dropispy?
Dropispy is a research tool designed for dropshippers and online retailers. It gathers online data from e-commerce stores, social media, and other online advertising platforms and compiles it all in one database for Dropispy subscribers.
Dropispy Features
Each Dropispy feature gives users different kinds of insight into their competitors. Let’s explore each of them and how they work for a better perspective.
- Dropispy Ad Database
The ad database is simply a compilation of all the ads placed by online businesses and detected by the Dropispy tool. Dropispy adds new ad data to this website every day to keep the information as current as possible.
Dropispy subscribers can view highlights of the ad database or use filters to find specific ad information.
- Dropispy Filters
Any time you run an ad search, Dropispy provides search results with filter options at the top of the page. The filters may vary based on the search but some of the best filters allow you to narrow down your results to view:
- Ads by dropshipping stores
- Ads with high engagements
- Last seen winning products
Other filters can help you explore ad data based on demographics, when ads were posted or seen, the media they contain, languages, domains, CTA buttons, and much more.
- Dropispy Shops
The Dropispy ‘Shops’ tab allows you to search for stores that sell particular products or sell within a certain market. You can click on a store to view more details about it such as:
- Its e-commerce platform
- The products listed in the store
- It’s guest traffic stats
- The geographical distribution of its customers
- Dropispy Product Research
This feature allows you to discover winning products, new trending products, and new niches that may be worth exploring. Its feedback is based on the reactions that ads of different products receive online and the click-through rate of ads too.
- Dropispy In-depth Spy Tools
In-depth spy tools go beyond just providing you with data. They allow you to get more information or a first-hand experience of your competitors’ strategies.
They can, for example, show you if your competitors use newsletters or emails for marketing. You can then sign up for any of those programs to get a glimpse of what they are doing right.
Dropispy Pricing
Pros of Dropispy
- Dropispy filters are highly effective, save users time, and make it easy to find insightful data.
- The interface is user-friendly and works well on both PC and mobile.
- Dropispy focuses on ads but offers insight on many other factors such as products and shops.
- The free plan allows you to try out Dropispy before joining a paid plan.
Cons of Dropispy
- The product research provisions could be better. They currently offer very limited information.
- Dropispy is highly focused on the dropshipping model and may not satisfy the research needs of other types of e-commerce retailers.
- Very few Shopify stores come up in search results.
How Does Dropispy Work?
Think of Dropispy as a search engine but for online businesses and their ads. You only need to enter details about a shop or ads that you would like to check out and Dropispy will find you the relevant information in its database.
The filters can help you search through ads based on:
- Country
- Ad type
- Keywords
- The platform where the ad was placed
- The interactions that an ad received
Additionally, you can click on an ad to get more information about it such as:
- When the ad was created
- The last seen date
- Interactions i.e comments, like, and share
Finally, if you would like to save an ad for future reference, you can click on the ‘My Folders’ button and Dropispy will save it in a folder in your account.
3. What is AdSpy?
AdSpy allows users to look up Facebook and Instagram ads from online stores around the world. Beyond the ads, AdSpy provides insights on:
- The niches of the businesses that posted the ads
- Different global markets for online businesses
- Trending ad campaigns
AdSpy Features
AdSpy is packed with lots of features that can be beneficial to all kinds of online businesses. Here is a brief look at how they work.
- AdSpy Database
The AdSpy tool scans through social media platforms and gathers information on e-commerce ads. All the ad data it collects is stored in its database. At present, the AdSpy database has over 90 million ads from over 200 countries in 88 languages.
- AdSpy Filters
AdSpy filters allow you to optimize the search results you receive. You can use them to view results based on:
- How viewers reacted to an ad
- Longest running ads
- Demographic details i.e age, gender, etc.
- A Facebook or Instagram page name
- Ad text or keywords
- URL
- The type of media used in an ad
- The number of interactions an ad received
Moreover, AdSpy allows you to use more than one filter (basic and advanced) at a time for even better accuracy.
- AdSpy Comment Search Tools
This one-of-a-kind tool enables you to quickly look through the social media comments of an ad. It is important because comments portray how the target audience feels and what they think of an ad. You can thus tell, based on such information, whether an ad strategy is working or not.
- AdSpy Demographics
AdSpy provides accurate and detailed demographic data showing the age group, gender, and geographic distribution of the people that viewed an ad.
- AdSpy Affiliates
The AdSpy affiliates tool is designed to help users find ads related to affiliate programs. You can use it to discover online businesses that are advertising affiliate programs or ads and offers that affiliates are using to drive sales.
AdSpy Pricing
Pros of AdSpy
- The AdSpy database is extremely large and can thus offer lots of ad examples and insights to learn from.
- The interface works fast and is easy to navigate.
- The diverse range of filters makes it possible to find exactly what you need.
- AdSpy data encompasses all kinds of online businesses.
Cons of AdSpy
- AdSpy focuses on social media advertising which can give a limited perspective.
- While the database is vast, it is quite challenging to find old ads.
- Search results sometimes time out and you may have to restart your search to find the information you need.
How Does AdSpy Work?
AdSpy is simply a search tool for e-commerce ads. The best part is that it allows you to search based on any terms you prefer. You can look up ads using a page name, a URL, or even keywords such as a product name.
After you run your search, you can scroll through the results to find what you need or use the various filters to sort them. Clicking on ads further gives you a chance to evaluate their stats or look through their comments.
4. Dropispy vs AdSpy: What’s the Difference?
Now for the real comparison, here is a head-to-head analysis of Dropispy vs AdSpy features.
- Function
Both Dropispy and AdSpy are searchable tools that give data about online ads by e-commerce businesses.
However, Dropispy focuses on dropshipping ads by dropshipping stores across different online platforms. Meanwhile, AdSpy mainly provides data on Facebook and Instagram ads posted by all types of e-commerce businesses.
- Expenses
Dropispy offers 3 subscription plans. One of them is free but offers access to limited features. The Premium plan costs €29.90 per month while the Business plan costs €249.90 per month.
On the flip side, AdSpy only has one plan that costs $149 per month for access to all its features. The downside here is that there is no free plan to give you a chance to understand the tool.
- Number of Ads to Scan
Dropispy has a database of about 40 million ads while AdSpy has a much larger database of over 120 million ads.
- Ability to Spy on Dropshipping Stores
Dropispy is optimized to pick up on ads and data from dropshipping stores. It is thus better suited for such research compared to AdSpy which focuses on e-commerce businesses in general.
- Ability to Search Landing Page Text
AdSpy has an advanced feature that allows users to search the landing page text of an online store. Dropispy lacks this filter.
- Advanced Filtering
Both Dropispy and AdSpy have advanced filters that allow users to search using keywords, a Facebook page name, or a domain name. However, only AdSpy has advanced filters for searching comments and landing pages.
- Real-time Data
Dropispy updates its database daily and overall more frequently than AdSpy.
- Database and Reach
AdSpy has a database of over 120 million ads in 88 languages from about 216 countries. In comparison, Dropispy has 40 million ads from about 100 countries.
- Search and Filters
AdSpy has more filters than Dropispy. It also allows users to search using a broader range of search parameters such as a URL, ad text, the number of interactions, and more.
- Ability to Search Ad Comments
AdSpy has a comments searching tool but Dropispy does not.
- Analytics and Reports
Both Dropispy and AdSpy do quite well in delivering analytical data. However, AdSpy has a bit of an edge because it provides data that you can analyze at a glance and detailed reports too.
- Ad Ideas
Dropispy allows you to save ads that you would like to revisit and use as inspiration for your ads. Further, over time, its algorithm aligns your search results with ads that are more aligned with your interests.
AdSpy is not very optimized to offer ad ideas. However, you may still be able to find ideas using features such as its comment search tool.
- User Interfaces
Both Dropispy and AdSpy have fast and user-friendly interfaces.
5. Which One is Right for You: Dropispy vs AdSpy?
Dropispy and AdSpy each have their own strengths. So, it is best to choose based on the kind of data you require.
Dropispy is ideal for obtaining data on dropshipping ads, winning products, and dropshipping stores.
In contrast, AdSpy may be a better option if you require advertising data for e-commerce in general with a focus on social media.
6. Factors to Consider When Choosing Between Dropispy and AdSpy
- Your Research Requirements
If you are looking for dropshipping data, consider Dropispy but if you require a broader scope of data and more filters, consider AdSpy.
- Budget
AdSpy is affordable and offers a wider range of features. However, if you have a smaller budget, the Dropispy has a free plan and more price flexibility.
In Conclusion
Dropispy and AdSpy are both valuable tools that can help you improve your business and get higher conversions. You only need to identify what you need and which of them is better suited to meet those needs.
Plus, if you are uncertain about how to harness the research data you get, we can help. Bestfulfill provides comprehensive and bespoke dropshipping and e-commerce services to businesses worldwide.
Simply reach out to us with your requirements and request a quote at any time.